NIRI Webinar: Covering Market Blind Spots: Options Intelligence Education

6 November 2015

By Rana Abdel Fattah



On Tuesday, November 11, the National Investor Relations Institute (NIRI) will host a webinar moderated by our own Darrell Heaps, Founder & CEO at Q4. The webinar will begin at 12:30pm EST, and can be accessed by NIRI members for free, with a charge of $250 for non-members. The topic discussed will be: Covering Market Blind Spots: Options Intelligence Education Webinar.

We’re very excited about our partnership with NIRI to talk about the Options Market, which is often an overlooked segment of market activity. Discussions during the webinar will revolve around how options intelligence is integral in defining market sentiment as it provides Predictive Analytics and gauges expected relative peer performance. Options have also become an increasingly preferred method adopted by activist investors, which will further be addressed during the webinar.

More often than not, Investor Relations (IR) professionals are forced to form-fit an IR program to a strict budget, consequently cutting valuable services. This session is designed to provide IR professionals with new strategies to maximize investor intelligence and to better understand the investor decision-making process. IROs can thus make their IR program more strategic, thoughtful, as well as more cost-efficient.

Learning Objectives:

  • Understand the benefits of options surveillance, and the potential blind spots that can be created when options are not being monitored.

  • Learn how to leverage primary research and apply various approaches across the spectrum of IR initiatives.

  • Understand how to apply insights about investor decision-making to various IR tools (e.g., perception audits, targeting, messaging, benchmarking).


  • Karla Kimrey – VP of Investor Relations, Cloud Peak Energy, Inc.

To register for the event, click here.



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