Investor Targeting as a Continuous Process
As the IR community begins to focus on post-pandemic investor engagement, IROs are considering opportunities to have their…
Q4 Recognized as a Great Place to Work
Creating a safe and inclusive workplace culture doesn’t just happen. It needs to be identified as a priority…
Webinar Recap: Effectively Communicating Your ESG Policies
Investors are taking a growing interest in the environmental, social, and governance (ESG) performance of the companies they…
How to Measure the Success of an IR Program
Sales has their quota, marketing has qualified leads, but how should IROs measure the success of their IR…
Marketing and Investor Relations: Working Together to Achieve Success
More often than not, investor relations and marketing teams operate as independent functions within a company, each focusing…
5 Critical Strategies to Improve Your Investor Targeting
Targeting the right investors is crucial to growing your shareholder base and boosting your company’s liquidity and visibility.…
IROs Need a Sounding Board
Today’s IRO is tasked with being a trusted advisor to the C-suite and Board of Directors on all…
Electronic Arts’ Game Plan for Investor Communications
An Interview with Electronic Arts Senior IR Manager, Erin Rheaume Based in California, Electronic Arts (EA) is a…
Well, it looks like we’re on our own now
There are two IRO camps. The first camp rarely relys on the sell-side to assist in buy-side engagement,…