Investor Targeting Strategy: Five Critical Ways to Optimize Yours
Targeting the right investors is crucial to growing your shareholder base and boosting your company’s liquidity and visibility.…
Investor Relations KPIs: How to Measure Success
Sales have their quota, and marketing has qualified leads, but how should Investor Relations Officers (IROs) measure the…
Silicon Valley Bank Failure and Implications for IROs
Background Last Wednesday, March 8, 2023, Silicon Valley Bank announced that it had sold about $21 billion of…
Lead Your IR Program With Personalized CRM Email
Think back to the last time you made a big purchase decision. What was the sales process like? Did…
Market Volatility: What Investor Relations Officers Need To Know
Just a few months ago, the prevailing sentiment was that the economy is or will soon be in…
Investor Relations Engagement Benchmarking is Here!
In an environment of uncertain macroeconomic conditions, static or declining Investor Relations budgets, and significant innovations in capital…
Innovations of Investor Relations Tools Across the Q4 Platform
Over the past five years, investor relations tools have been transformed by what began with regulatory changes with…
ChatGPT Impacts Investor Relations: A Brief Experiment
On November 30, 2022, OpenAI released a new chatbot online for anyone to use called ChatGPT (Chat Generative…
What I Wish I Knew When I Started My Investor Relations Job (Part II)
We recently posted a blog sharing some words of wisdom from investor relations professionals across various industries. Specifically,…